new! football performance
The SW7 Football Performance Programme is a 12-month, fully periodised training system designed specifically for footballers who want to improve how they perform on the pitch – not just how they look in the gym.
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Built by Coach Arron following an extensive career within the Cardiff City coaching setup, this programme brings elite-level structure, progression, and purpose to your training.
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Each phase of the year is planned to develop the qualities that matter most in football:
speed, strength, power, resilience, and repeatability.
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Starting with the Off-Season block, the focus is on rebuilding the physical foundations needed to perform at a higher level when it matters most.
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This is not random training.
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This is a system.
Off-Season Split:
- Monday – Conditioning
- Tuesday – Full Body Strength
- Wednesday – Rest
- Thursday – ConditioningÂ
- Friday – Full Body
- Saturday – Rest
- Sunday – Rest
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Who it’s for:
- Footballers who want to get faster, stronger, and more explosive on the pitch
- Players looking for structured, year-round training – not random gym sessions
- Those aiming to play at a higher level or stand out in their team
- Players who want to build resilience and stay injury-free across the season
- Anyone serious about their development and willing to train with intent
THE ONLY THING IN THE WAY OF YOU. IS YOU.
GET THE APP FOR £29.99/MONTH
Train Online is your all-in-one training platform – combining world-class programming, tracking, coaching, and community support inside one powerful app.
FAQ
How do I cancel my subscription?
Email team@sw7academy.com.
This is the only way to cancel your account. All emails are responded to within 1 working day. Offers hours are Monday-Thursday 9am-5pm
I haven't received my onboarding email
Firstly, please check your spam / junk / promotional folders – it may have landed there. The email will be from EverFit (this is our app provider). If you can’t find it in your inbox, please email team@sw7academy.com. Please note, if you are a past member and have re-subscribed with the same email you will need to email team to reactive your archived account.Â
Is there a minimum commitment?
There is no minimum commitment for our app-based programmes. You can cancel your subscription at any time. There’s a minimum commitment of 3 months on our Signature Programme due to the amount of upfront work your coach will do to understand your needs and create your own training and nutrition plan. Â
How do I change programmes?
When you join SW7 Academy, you subscribe through your chosen programme. You can switch programmes at any time by emailing team@sw7academy.com.
We recommend following a programme for at least 12 weeks before switching, allowing enough time to experience the full benefits of its training structure and stimulus.
Each programme is designed around a specific goal, training style and audience. If you’re unsure which programme is right for you, email our team and we’ll be happy to help.
App-based programme or 1-1 online coaching?
Not sure whether an app-based programme or our Signature Programme is right for you? Click here to compare
I have accidentally signed up with the wrong email
No problem. Please email team@sw7academy.com, and a member of the team will be happy to help.Â
Do you have a programme for over 50s?
Yes. This is our Built For Life Programme. Sam has specifically designed this programme for those aged 35+. x3 45-minute sessions a week that prioritise mobility and long-term sustainable results. Click here to learn more about Built For Life
I'm not sure what programme to go for
Not knowing where to start can feel overwhelming – and that’s completely normal. Email team@sw7academy.com to speak with a member of our team. We’ll be happy to answer your questions and recommend the programme best suited to your goals and needs.